Corporate Strategy and Strategic Directions of Nestle - Assignment Example
New business policies are created by the form’s managers to help the corporation venture into newer segments like nutrition and wellness through the combined actions of research and development and incorporation of new technology and business principle. Moreover the company further works in enhancing the level of communication with the effective consumer base spread along various regions and thereby to modify its production and business policies. Development or modification in the production lines together working on business policies aimed at creation of local supplier networks helps the company in gaining the due potential of positioning its brand on a higher scale (Schmid, Slabeva and Tschammer, 2001, p.278-279; Bell and Shelman, n.d., p.775).
Porter’s Five Forces Model
The strategic framework of Nestle can also be analysed based on Porter’s Five Forces Model that would help analyse the industrial environment of the firm.
